Changing all the ice cars to odd numbers and reserving Evens for EVS was intended to help customers distinguish motorcycle groups
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by Chris Chilton
February 3, 2025 at 11:52 am
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- Audi makes an embarrassing U-turn on his new model of the model’s name.
- Most EV and ICE cars will now share the model numbers after buyers are confused.
- Under the rebuilding system, the EVs obtained unique numbers and ice cars.
Is it surprising that Audi sales are in the toilet right now? The German car manufacturer has done everything possible to confuse buyers by reworking its model strategies worldwide in recent years, and now it is about to confuse them again by changing.
In 2023, Audi revealed that he moved all his ice patterns models to number of odd models to allow electric vehicles to occupy the Evens. The idea was to create a clear separation between the two types which would allow buyers to distinguish the two more easily.
Related: Audi Revision of the denomination scheme with odd numbers for ice, even for electric vehicles
We could see the logic in there, but the change was always going to require a ton of relearning the public of car purchasing, and apparently these people were not happy. Audi is going back to the strategy of names and possibilities because customers have found it unnecessarily confusing.
Thus, the replacement of Audi A6 fueled by combustion, scheduled for a revelation on March 4 and was originally to be transferred to the A7 badge, will now be called A6 after all. Audi has already launched the A6 e-tron EV, which is built on a completely different platform and has a different style.
“This decision is the result of intensive discussions and also follows the wishes of our customers as well as the comments of our international dealers,” said the boss of Audi sales and marketing, Marco Schubert, in a statement.
“Our nomenclature now offers all customers in the world an intuitive orientation in our portfolio. We choose the names of our models in a way that reveals size and positioning at first glance. »»
Okay, therefore in the case of the A6, Audi brought the change before the new medium-sized sedan made its debut, but what about the Ice A5, which replaced the A4 Last year? This car will keep the A5 badges and its next electric counterpart will always be launched as A4, as originally planned.
It sounds crazy, but Audi justified the coach mess by saying that the A4 would be slightly smaller than the A5 (photo below), so it corresponds to the idea of a greater number designating a more car large. Electric SUV Q4 and Q6 will also remain with their uniform number, and the Q5 powered by ice will keep its odd number, according to the same report.
This is not the first time that a longtime name system has been routing, then has been forced to turn around. In 2017, the car manufacturer replaced badges from the powertrain such as 3.0 TFSI and 2.0 TDI by those like 40, 50 and 55. The plan in this case was that the figures would correspond to a range of power outputs in KW And could accommodate electric vehicles and hybrids for what size of engine was no longer a good performance indicator.
But last year, we pointed out that Audi had started to move slowly from the system, and well before one of us even made the memorization of the power ranges as these badges mentioned. But you will always see them on promotional equipment and online configurators for many cars of the brand.
